| Dimensions of gastronomic experience affecting on sharing experience: place attachment as a mediator and length of stay as a moderator N Soonsan, U Somkai Journal of Hospitality and Tourism Insights 6 (1), 344-361, 2023 | 19 | 2023 |
| Testing the role of country and destination image effect on satisfaction and revisit intentions among Western travellers N Soonsan, S Sukahbot African Journal of Hospitality, Tourism and Leisure 8 (4), 1-14, 2019 | 16 | 2019 |
| Determining food attributes for measuring and evaluating a gastronomic destination's appeal to visitors N Soonsan, P Phakdee-auksorn, P Suksirisopon Journal of Hospitality and Tourism Insights 6 (5), 1755-1775, 2023 | 6 | 2023 |
| The effect of brand equity on investor loyalty in online securities trading using the Technology Acceptance Model P Borirakcharoenkit, S Sukhabot, I Rinthaisong, N Soonsan Journal of Eastern European and Central Asian Research (JEECAR) 9 (2), 295-308, 2022 | 6 | 2022 |
| an Analysis of Destination Reputation, Perceived Value and Environmentally Responsible Behavioral Intention of Domestic Tourists To Scuba Diving in Andaman Coast, Thailand S Sangthong, N Soonsan ABAC Journal 43 (1), 103-115, 2023 | 5 | 2023 |
| Causal Relationships between Destination Image, Place Attachment, Overall Satisfaction, and Behavioral Intention of Western Tourists in Phuket N Soonsan, S Sukahbot Chulalongkorn Business Review 42 (1), 68-83, 2020 | 5 | 2020 |
| An Analysis of International Tourist Motivations Towards Phuket Food Attractiveness P Phakdee-Auksorn, R Sastre, P Pattaro, N Soonsan, P Dachum Journal of Quality Assurance in Hospitality & Tourism, 1-28, 2023 | 4 | 2023 |
| Linking perceived destination image and revisiting intention: A cross-cultural study of Chinese and Australian tourists N Soonsan, U Somkai Journal of China Tourism Research 18 (4), 689-709, 2022 | 4 | 2022 |
| Stakeholder Management for Tourism Businesses: The Case of Thailand. N Soonsan Catalyst 15 (1), 2017 | 4 | 2017 |
| The Effect of Service Quality on Word of Mouth in Hotel Industry: The Mediating Role of Overall Satisfaction N SOONSAN Procedings of The International Conference on Marketing Tourism …, 2017 | 4 | 2017 |
| Examining antecedents on Chinese customer loyalty in the boutique hotel business N Soonsan Journal of Quality Assurance in Hospitality & Tourism 23 (6), 1430-1450, 2022 | 3 | 2022 |
| The Influence of Savings for Investment as a Moderator Variable between Customer Equity and Behavioral Loyalty of Thai Investors P Borirakcharoenkit, S Sukahbot, I Rinthaisong, N Soonsan ABAC Journal 42 (2), 151-171, 2022 | 3 | 2022 |
| Marketing mix approaches in behavioural intention to souvenir-purchase: A comparative study between Thai and Chinese tourists N Soonsan, P Makka Humanities, Arts and Social Sciences Studies (FORMER NAME SILPAKORN …, 2017 | 3 | 2017 |
| Understanding the relationship between gastronomic experience, satisfaction, and revisit intention N Soonsan, S Sukhabot, P Phakdee-Auksorn Kasetsart Journal of Social Sciences 44 (2), 585–592-585–592, 2023 | 2 | 2023 |
| An investigation into the relationship between country image and destination image in tourism promotion: The case of Thailand N Soonsan NIDA Development Journal 58 (2), 123-147, 2018 | 2 | 2018 |
| Expectations of Customers Regarding Service Quality at Convention Hotels: A Case Study of Phuket, Thailand N Soonsan University of the Thai Chamber of Commerce Journal Humanities and Social …, 2015 | 2 | 2015 |
| Testing relationship brand equity to customer satisfaction and brand loyalty in boutique hotel นิมิต ซุ้ น สั้น วารสาร วิชาการ การ ท่องเที่ยว ไทย นานาชาติ 15 (2), 138-160, 2019 | 1 | 2019 |
| Relations between service quality, overall satisfaction, and word-of-mouth in hotel industry N Soonsan, U Somkai Journal of Business Administration and Languages (JBAL) 6 (2), 35-42, 2018 | 1 | 2018 |
| แนวทาง การ จัดการ ความ เสี่ยง สำหรับ ธุรกิจ ส ปา K Pattanapokinsakul, N Soonsan Journal of MCU Social Science Review 13 (3), 314-327, 2024 | | 2024 |
| อิทธิพล ของ คุณภาพ บริการ อิเล็กทรอนิกส์ ต่อ ความ ภักดี ตรา สินค้า ของ โรงแรม และ รี สอ ร์ ต ระดับ 4-5 ดาว ใน จังหวัด ภูเก็ต S Sungthong, K Pattanapokinsakul, N Soonsan KKBS Journal of Business Administration and Accountancy 8 (1), 30-46, 2024 | | 2024 |
