Wenjuan Ma
Wenjuan Ma
Statistician, Center for Statistical Training and Consulting, Michigan State University
Verified email at msu.edu
Cited by
Cited by
Keep using my health apps: Discover users' perception of health and fitness apps with the UTAUT2 model
S Yuan, W Ma, S Kanthawala, W Peng
Telemedicine and e-Health 21 (9), 735-741, 2015
Don't wait!: How timing affects coordination of crowdfunding donations
J Solomon, W Ma, R Wash
Proceedings of the 18th acm conference on computer supported cooperative …, 2015
Public broadband investment priorities in the United States: an analysis of the broadband technology opportunities program
R LaRose, JM Bauer, K DeMaagd, HE Chew, W Ma, Y Jung
Government Information Quarterly 31 (1), 53-64, 2014
Should Scientists Talk About GMOs Nicely? Exploring the Effects of Communication Styles, Source Expertise, and Preexisting Attitude
S Yuan, W Ma, JC Besley
Science Communication 41 (3), 267-290, 2019
Online advertising economics
W Ma, SS Wildman
Handbook on the Economics of the Internet, 2016
Be mean or be nice? Understanding the effects of aggressive and polite communication styles in child vaccination debate
S Yuan, JC Besley, W Ma
Health communication 34 (10), 1212-1221, 2019
Will history repeat itself? Growth mixture modeling of suspected serial sexual offending using forensic DNA evidence
R Campbell, SJ Pierce, W Ma, H Feeney, R Goodman-Williams, ...
Journal of Criminal Justice 61, 1-12, 2019
Highly successful projects inhibit coordination on crowdfunding sites
J Solomon, W Ma, R Wash
Proceedings of the 2016 CHI Conference on Human Factors in Computing Systems …, 2016
Serial sexual assaults: A longitudinal examination of offending patterns using DNA evidence
R Campbell, SJ Pierce, DB Sharma, H Feeney, R Goodman-Williams, ...
Washington, DC: National Institute of Justice, 2018
Moderating effects of app type on the intention of continued use of mobile apps among college students
W Peng, S Yuan, W Ma
International Journal of Mobile Communications 16 (6), 715-734, 2018
Feedback effects in search advertising
W Fu, W Ma, C Ting, SS Wildman
TPRC, 2015
Getting ready for digital broadcasting: Factors contributing to consumer readiness
W Ma, SS WildMan, BS GreenBerG, L Peer
International Journal of Digital Television 3 (1), 23-38, 2012
Why do sexual assault survivors seek medical forensic exams and forensic evidence collection? Exploring patterns of service needs in a state-wide study.
R Campbell, W Ma, MK Javorka, K Gregory, L Vollinger, M Opsommer
Psychology of Violence, 2020
A Sponsorship Disclosure is Not Enough? How Advertising Literacy Intervention Affects Consumer Reactions to Sponsored Influencer Posts
C Lou, W Ma, Y Feng
Journal of Promotion Management, 1-28, 2020
Engaging expectations: Measuring helpfulness as an alternative to student evaluations of teaching
M Gomes, W Ma
Assessing Writing 45, 100464, 2020
Student Expectation Auditing and Mapping: A Method for Eliciting Student Input in Writing Program Assessment
M Gomes, W Ma
WPA: Writing Program Administration 43 (1), 2019
Serial Sexual Assaults: A Longitudinal Examination Offending Patterns Using DNA Evidence: Final Summary Report: 2014-NE-BX-0006
R Campbell, SJ Pierce, D Sharma, H Feeney, R Goodman-Williams, ...
Michigan State University, 2019
Sharing Invisible Environmental Concerns on Sina Weibo: Building the News Value Theory in China
K Huang, W Ma
China Media Research 15 (2), 9-18, 2019
GEE or HLM: Which is the right choice?
W Ma, B Tong, F Lawrence
The Society for Research on Educational Effectiveness, 2018
Online advertising
W Ma, SS Wildman, H Li
The International Encyclopedia of Digital Communication and Society, 2015
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