Sheena Leek
Sheena Leek
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Cited by
Cited by
Customer confusion: The mobile phone market
PW Turnbull, S Leek, G Ying
Journal of Marketing Management 16 (1-3), 143-163, 2000
A literature review and future agenda for B2B branding: Challenges of branding in a B2B context
S Leek, G Christodoulides
Industrial marketing management 40 (6), 830-837, 2011
A framework of brand value in B2B markets: The contributing role of functional and emotional components
S Leek, G Christodoulides
Industrial Marketing Management 41 (1), 106-114, 2012
Learning to build a supply network: an exploration of dynamic business models
KJ Mason, S Leek
Journal of management studies 45 (4), 774-799, 2008
Situational determinants of fish consumption
S Leek, S Maddock, G Foxall
British food journal 102 (1), 18-39, 2000
How is information technology affecting business relationships? Results from a UK survey
S Leek, PW Turnbull, P Naude
Industrial marketing management 32 (2), 119-126, 2003
Managing routine food choices in UK families: The role of convenience consumption
M Carrigan, I Szmigin, S Leek
Appetite 47 (3), 372-383, 2006
Fostering responsible communities: A community social marketing approach to sustainable living
M Carrigan, C Moraes, S Leek
Journal of business ethics 100, 515-534, 2011
Interactions, relationships and networks in a changing world
S Leek, P Naudé, PW Turnbull
Industrial Marketing Management 2 (32), 87-90, 2003
Consumer confusion in the Chinese personal computer market
S Leek, D Kun
Journal of Product & Brand Management 15 (3), 184-193, 2006
Beyond exit and voice: developing an integrated taxonomy of consumer complaining behaviour
D Istanbulluoglu, S Leek, IT Szmigin
European Journal of Marketing 51 (5/6), 1109-1128, 2017
Brands: Just for consumers? Introduction to the special issue on B2B branding
S Leek, G Christodoulides
Industrial Marketing Management 40 (7), 1060-1062, 2011
Communication practices in a business relationship: Creating, relating and adapting communication artifacts through time
K Mason, S Leek
Industrial Marketing Management 41 (2), 319-332, 2012
Next-generation mobile marketing: how young consumers react to bluetooth-enabled advertising
S Leek, G Christodoulides
Journal of advertising research 49 (1), 44-53, 2009
Twitter and behavioral engagement in the healthcare sector: An examination of product and service companies
S Leek, D Houghton, L Canning
Industrial Marketing Management 81, 115-129, 2019
Consumer confusion in the Thai mobile phone market
S Leek, S Chansawatkit
Journal of Consumer Behaviour: An International Research Review 5 (6), 518-532, 2006
Revisiting the Task Media Fit Model in the era of Web 2.0: Twitter use and interaction in the healthcare sector
S Leek, L Canning, D Houghton
Industrial Marketing Management 54, 25-32, 2016
Network pictures: Building an holistic representation of a dyadic business-to-business relationship
S Leek, K Mason
Industrial Marketing Management 38 (6), 599-607, 2009
The utilisation of network pictures to examine a company's employees' perceptions of a supplier relationship
S Leek, K Mason
Industrial Marketing Management 39 (3), 400-412, 2010
Managing business-to-business relationships: An emerging model
S Leek, PW Turnbull, P Naudé
Journal of Customer Behaviour 1 (3), 357-375, 2002
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