| Effectiveness of e-detailing as an innovative pharmaceutical marketing tool in emerging economies: Views of health care professionals of India S Banerjee, SK Dash Journal of Medical Marketing 11 (3), 204-214, 2011 | 23 | 2011 |
| Factors influencing scope and acceptability of E‐detailing as a pharmaceutical marketing communication tool in emerging economies like India: Views of the company personnel S Banerjee, SK Dash International Journal of Pharmaceutical and Healthcare Marketing 5 (2), 153-168, 2011 | 22 | 2011 |
| Effectiveness of disease awareness advertising in emerging economy: Views of health care professionals of India S Banerjee, SK Dash Journal of Medical Marketing 13 (4), 231-241, 2013 | 13 | 2013 |
| IPR waiver in vaccines and opportunities for India: what does the data show? N Banik, D Chakraborty, SK Dash ARTNeT Working Paper Series, 2021 | 5 | 2021 |
| Disease awareness advertising (DAA) in emerging economy: A comparison between views of consumers and pharmaceutical professionals S Banerjee, SK Dash Health Marketing Quarterly 35 (2), 134-150, 2018 | 3 | 2018 |
| Factors influencing adoption of e-detailing as a communication tool: views of physicians of India S Banerjee, SK Dash International Journal of E-Health and Medical Communications (IJEHMC) 5 (3 …, 2014 | 3 | 2014 |
| Need for policy reforms in the aftermath of COVID-19? An analysis of Indian pharmaceutical sector N Banik, D Chakraborty, SK Dash The Indian Economic Journal 71 (5), 820-844, 2023 | 1 | 2023 |
| Global Health and Public Policy Imperatives in the Post-pandemic Times: A Study on the Pharmaceutical Industry from the Global South and Global North P DasGupta, SK Dash Paradigm Shift in Business: Critical Appraisal of Agile Management Practices …, 2023 | | 2023 |
| Manufacturing Sector of Bangladesh and West Bengal MK Barai, A Banik, SK Dash, H Uddin Two Bengals: A Comparative Development Narrative of Bangladesh and West …, 2023 | | 2023 |
| Private Sector Participation and Commitment to SDGS P Dasgupta, SK Dash ORF: Observer Research Foundation, 2023 | | 2023 |
| Global Value Chains and Multinational Corporations–how do they relate? Beszámoló az ELKH KRTK Világgazdasági Intézet nemzetközi tudományos konferenciájáról (Budapest, 2021 … G Túry Külgazdaság 66 (3-4), 120-135, 2022 | | 2022 |
| Global Value Chain to Regional Value Chain: The New World Order P Dasgupta, SK Dash EADI Working Group ‘Multinational corporations’; Institute of World …, 2022 | | 2022 |
| Global Value Chain to Regional Value Chain in Post Pandemic Times: a Case based Analysis from the Vaccines Value Chain from India P Dasgupta, SK Dash 2022 AMA GMSIG Conference, Crete, Geece, 2022 | | 2022 |
| Newer Social Entrepreneurship Healthcare Model in Emerging Economies – a post pandemic times study on the role of Volunteering as a newer strategic partnership model with MNEs … P Dasgupta, SK Dash 7th International Conference on New Business Models, Rome, 2022 | | 2022 |
| Master of Arts (MA) Dissertation entitled “Factors of COVID-19 Prevention Behaviors and Risk Reduction Strategies in India” SK Dash School of Extension and Development Studies, IGNOU, New Delhi 110068, INDIA, 2020 | | 2020 |
| mHealth Effectiveness in Emerging Economies: a Study on Factors Influencing Scope and Acceptability of mHealth Tools in India SK Dash, S Banerjee Proceedings of the 2017 Annual Conference of the Emerging Markets Conference …, 2017 | | 2017 |
| Mainstreaming Open and Distance Learning in India Towards Inclusive Growth: An Emerging Economy Perspective A Chaudhuri, SK Dash National Workshop on "Web as a Platform for Learning and Research …, 2016 | | 2016 |
| Bio prospecting of local health traditions (LHTs) – a sustainable approach in public health towards disease awareness and preventions S Dash, SK Dash National conference on Bio prospecting for Life Sciences research for human …, 2016 | | 2016 |
| Does Disease Awareness Advertising (DAA) Really Effective? Views of Pharmaceutical Sales Representatives (PSRs) SK Dash, S Banerjee MARCON 2014 conference at Centre for Marketing in Emerging Economies (CMEE …, 2014 | | 2014 |
| Impact of Social Marketing in Emerging Economies: a Study on Effectiveness of Disease Awareness Advertising (DAA) as a Pharmaceutical Marketing Communication tool in India SK Dash, S Banerjee 5th IIM Ahmedabad Conference on Marketing in Emerging Economics, IIM …, 2013 | | 2013 |
Dr. Saikat BanerjeeProfessor, Indian Institute of Foreign Trade (IIFT)Adresse e-mail validée de iift.edu
