| Assisting consumers in detecting fake reviews: The role of identity information disclosure and consensus A Munzel Journal of Retailing and Consumer Services 32, 96-108, 2016 | 210 | 2016 |
| Big data and firm performance: The roles of market-directed capabilities and business strategy S Suoniemi, L Meyer-Waarden, A Munzel, AR Zablah, D Straub Information & Management 57 (7), 103365, 2020 | 184 | 2020 |
| Creators, multipliers, and lurkers: who contributes and who benefits at online review sites A Munzel, W H. Kunz Journal of Service Management 25 (1), 49-74, 2014 | 152 | 2014 |
| Illusions of truth—Experimental insights into human and algorithmic detections of fake online reviews D Plotkina, A Munzel, J Pallud Journal of Business Research 109, 511-523, 2020 | 150 | 2020 |
| Delight the experts, but never dissatisfy your customers! A multi-category study on the effects of online review source on intention to buy a new product D Plotkina, A Munzel Journal of Retailing and Consumer Services 29, 1-11, 2016 | 122 | 2016 |
| Finding meaning in contradiction on employee review sites—effects of discrepant online reviews on job application intentions R Könsgen, M Schaarschmidt, S Ivens, A Munzel Journal of Interactive Marketing 43 (1), 165-177, 2018 | 85 | 2018 |
| The social side of sustainability: Well-being as a driver and an outcome of social relationships and interactions on social networking sites A Munzel, L Meyer-Waarden, JP Galan Technological Forecasting and Social Change 130, 14-27, 2018 | 82 | 2018 |
| The personalization–privacy paradox at the nexus of social exchange and construal level theories J Cloarec, L Meyer‐Waarden, A Munzel Psychology & Marketing 39 (3), 647-661, 2022 | 71 | 2022 |
| Getting by or getting ahead on social networking sites? The role of social capital in happiness and well-being A Munzel, JP Galan, L Meyer-Waarden International Journal of Electronic Commerce 22 (2), 232-257, 2018 | 52 | 2018 |
| Rage against the machine: experimental insights into customers’ negative emotional responses, attributions of responsibility, and coping strategies in artificial intelligence … G Pavone, L Meyer-Waarden, A Munzel Journal of Interactive Marketing 58 (1), 52-71, 2023 | 46 | 2023 |
| Malicious practice of fake reviews: Experimental insight into the potential of contextual indicators in assisting consumers to detect deceptive opinion spam A Munzel Recherche et Applications en Marketing (English Edition) 30 (4), 24-50, 2015 | 30 | 2015 |
| Attention aux faux avis! Investigations expérimentales sur les indicateurs contextuels facilitant la détection des avis trompeurs par les internautes A Munzel Recherche et Applications en Marketing (French Edition) 30 (4), 25-53, 2015 | 15 | 2015 |
| The power of saying sorry–insights on customer service in new media online channels A Munzel, B Jahn, WH Kunz 12th International Research Conference in Service Management, 2012 | 14 | 2012 |
| Customer-to-customer interactions within online review sites: a typology of A Munzel, WH Kunz Customer & Service Systems 69, 2014 | 12 | 2014 |
| Transformative privacy calculus: Conceptualizing the personalization‐privacy paradox on social media J Cloarec, L Meyer‐Waarden, A Munzel Psychology & Marketing, 2024 | 10 | 2024 |
| Serving in a Social Media World-How to React Online to Negative Word of Mouth A Munzel, WH Kunz, B Jahn Available at SSRN 2898312, 2017 | 9 | 2017 |
| Sharing experiences via social media as integral part of the service experience A Munzel, WH Kunz Available at SSRN 2307120, 2013 | 9 | 2013 |
| Interactions within Online Review Sites: Motives, Effects, and Management A Munzel Fördergesellschaft Marketing, 2013 | 7 | 2013 |
| Big data-driven marketing: An abstract S Suoniemi, L Meyer-Waarden, A Munzel Back to the Future: Using Marketing Basics to Provide Customer Value …, 2018 | 5 | 2018 |
| The effect of communication styles on customer attitudes: a comparison of human-chatbot versus human-human interactions G Pavone, L Meyer-Waarden, A Munzel 48th Annual EMAC Conference, Hamburg, May, 24-27, 2019 | 4 | 2019 |
